Instead, consider expanding that term beyond just outdoor wedding, targeting more niche topics like “outdoor weddings in july” or “budget-friendly outdoor weddings” which are similar themes but targeting long-tail queries. Instead, take one keyword and research four or five similar terms that you can use. Pro tip: “Near me” searches grew 900% between 2015 and 2017. These are terms like “hair stylist near me” or “plumber in my neighborhood.” Not only are these terms popular, they are also effective. More than 50% of “near me” searches result in a physical store visit. If you’re going to build citations manually, you’ll need to source a list of citation sites and visit each one to submit your business information in turn. Unless you’re using a hub-technique, you typically want to avoid targeting the same keyword with your onsite content. If you create too many topics around the same keyword, you could end up competing against yourself and your content will be less effective. That being said, promoting your content on social media can generate traffic to your website and prompt others to link back to your content, which does affect your SEO heavily.
For more information on link building-including the cost of link building-feel free to review our Comprehensive Guide to Link Building & SEO. As a small business owner, you need to weigh your time and cost of production. The nice thing is that this doesn’t cost any more than if someone actually was just clicking. Google doesn’t like duplicate content. This doesn’t mean that you should create a long, boring, and useless video. At OneSEOCompany, we will use local SEO to boost traffic and leads for your law firm. Plus, the traffic you drive to your content is captured in behavioral analytics. Monitor - Track and analyze your activity, organic traffic and backlink profile. Internal linking provides a slight boost in organic traffic, tieing pages back together, making each page much more valuable. These pages will then rank in the local search results. If you really want to rank for one keyword in particular, consider developing cornerstone content. Because you’re running a business, that cornerstone page should also have CTAs to convert visitors. When you’re confident in your knowledge and understanding of what your target customers want to hear, you’ll know for sure that your content development and promotion efforts won’t be in vain.
Publish - Post the keyword-targeted content on your website. If your website has a search bar feature, then your customers are already telling you what information they need. Keep in mind that your goal isn’t just to rank for “outdoor wedding,” it’s to turn those visitors into customers. Also, long-form copies (above 1200 words) tend to rank higher and be crawled more often. Also, if you decide to build a custom theme, agencies take care of site responsiveness and build your Shopify store according to e-commerce UX principles for all devices and screen sizes. Naturally, these higher rankings help you build on your success and drive even more backlinks to your site. Analyze your competitors’ organic search rankings. Then, you can get an idea of which types of backlinks they’re getting, the DA of the websites linking to them, the number of organic clicks they’re getting, etc. Go through the posts to observe the kind of backlinks they’re getting. You could then create an internal service page for outdoor weddings that you link to throughout all those posts with calls-to-action for the readers to contact you to plan their outdoor wedding.
The more popular a referrer page is, the better. By improving the topical depth and length of your content, you can signal Google higher quality and more comprehensive exploration of the content. The effects could be devastating if Google penalizes your brand because of shady practices. You can position yourself or your brand as the best possible option to meet their needs. Keep in mind that images and videos play a big part in your brand appearance on Google. Google Analytics is free for website users. Improved professional network. In some cases, earning free backlinks will grow your network. However, before making any business decision, you should consult a professional who can advise you based on your individual situation. However, if you have a look at the list carefully, you will see a couple of links that lead to the content you might be interested in. However, HubSpot reports that ‘near me’ searches have increased by 900% in just two years. As you can see from the example above, the keyword “Tinnitus cure,” is highly competitive, but the term “what is Tinnitus” only has 880 monthly searches. Even with some knowledge of SEO I see sellers explaining it wrong or sharing incorrect information.
